Give yourself a Coffee-Break—

and Get What Coffee Gives You.


The sentence was invented in 1952 as an ad campaign by Pan-American Coffee Bureau

A little bit later, the United Auto Workers and the Big Three

managed to implement a 12-minute coffee break

to national discourse and soon enough it was spread worldwide.

But it’s not as simple as it seems.

In the early 20th century, employees were entitled to coffee breaks

and many companies were actually fighting

who was the inventor of such a great benefit?

Here are 4 different, yet accurate stories about How Coffee Break Was Invented.

The origin of coffee break dates back to the early 1900s

Hill Brothers and Coffee Break

It was associated with the eight-hour working days

implemented by a firm based in San Francisco, called Hill Brothers. 

The rise of unions meant more workers

were required to take a break in the middle of a shift, 

and the majority of them used that time

to drink their favorite beverage filled with sweeteners. 

It was only a matter of time before coffee breaks

became a staple of the workplace.

Newspapers reported that America has adopted a new German cultural tradition, 

Kaffeeklatsch – a popular expression for sipping coffee and exchanging gossip over it. 

 

Those with more experience had claimed

that having a coffee break during working time

wasn’t a waste of time. 

But instead, they pointed out that

it could even establish professional relationships.

The concept of a coffee break has gone through

many changes over the centuries. 

According to some statements,

the coffee break was an escape from

the Medieval Catholic Church’s strict religious services

where people were expected to work for six hours a day.

coffee break was an escape from the Medieval Catholic Church's strict religious services where people were expected to work for six hours a day.  

With this in mind, the break was used as a way to replenish energy

and mental strength before returning to work. 

In more recent history,

the coffee break became associated with leisure time during work hours

– which could be seen in how unhealthy and

inactive it had become by then. 

Today, its meaning has changed yet again

as companies realize that employees 

are becoming more productive because

they are recharging their energy

which results in more productivity during working time.

 Its first appearance was in 1902 in Buffalo, New York

 

Its first appearance was in 1902 in Buffalo, New York

This was the time when coffee break made history. 

The manufacturing company Barcolo

that soon enough became Barcalounger,

really did care about its employees and

stated that they were the first company that implemented 

two coffee breaks for their employees. 

Workers were negotiating about having short breaks

during mornings and afternoons on working days.

Then, while the conversation was going on,

one of the employees was voluntarily preparing coffee 

on a kerosene-fueled hot plate.

 

It was a time when they realized that this way

workers can get to know each other over their favorite beverage,

gain more productivity plus boost their energy due to caffeine intake. 

Nowadays, the majority of employment contracts

provide at least one coffee break.

Therefore, most businesses have found that

implementing free coffee breaks for their employees

can be a valuable, long-term, and low-cost perk.

 

Psychologist Waston and Maxwell House Coffee Created the Coffee Break

Psychologist Waston and Maxwell House Coffee Created the Coffee Break

J.B. Watson was a popular psychologist from America

whose ideas were conceived on behaviorism. 

While working as a psychologist, 

he also worked in an agency for advertisements.

During his time working there,

he came up with a great idea about using special-psychological methods 

of brainwashing to attract people to buy a certain product.



Therefore, he started working

with Maxwell House Coffee where he created a commercial

which included the concept of a coffee break.

 “If you were going to have a coffee break you had to be drinking Maxwell House coffee. “

Pretty good, isn’t it?

It is, because Maxwell house was

one of the most popular coffee brands up to the late 1980s.

Well, psychology is a strange thing. 

A lot of stories have been made in the last century,

and we cannot certainly know which one is 100% accurate.


That doesn’t mean they are falls,

it means we get to choose whichever we like the best. 

Would you like to discuss it over a cup of coffee?

 
 

 
 

 
 

 
 

Recommended Posts